Hannah Youds

I have just finished my degree studying Journalism Studies student at The University of Sheffield - an NCTJ accredited course. I will be joining the team at Kisaco Research as a Marketing Executive at the start of June.


I recently completed a part-time role as a Marketing Intern for Launchpad: Intro to Startups, a scheme providing people with the chance to run a Content Marketing project from start to finish. I was working for a company called The Scale Up Collective as part of this scheme. Last year, I had the pleasure of leading the award-nominated Claim Back West Street campaign, aiming to reduce drink spiking incidents in Sheffield. I also accepted a place as a Summer Intern for Tenth House Agency as part of their Internship programme. 


I have experience in marketing, promotions, reviews, interviews, local news reporting, editing, communications, social media, podcasting and feature writing. I am delighted to also have articles featured in The Sheffield Star, Yorkshire Live, Words For Music, Rival Magazine, Liberty Belle Magazine, Forge Press, Nantwich News, The Indiependent and The VLM. I have also made appearances on BBC Breakfast, BBC Look North, BBC Radio Sheffield and ITV Calendar News.


Email: hannahyouds21@gmail.com


Twitter: @HannahYouds


Instagram: hannahyoudsjourno

Filters & Sorting
The Part-Time CMO •

Lush’s brand strategy: standing out from the competition

With more and more brands offering services in-store and online, brand differentiation has never been more important for success and growth. When it comes to marketing and scaling a startup, standing out from the crowd will definitely help boost your company’s growth. Put simply, brand differentiation is the process undertaken by companies who want their brand to stand out from their competitors. Whether this applies to the products they sell, the number of consumers they reach or what they wan
Forge Press •

Live review: Pale Waves @ O2 academy

The doors were open. The lights were dimmed. Avril Lavigne was playing over the speaker system. No, I wasn’t at Pop Tarts. I was at a Pale Waves gig, waiting for the band to take the stage. On Sunday, I went to see popular Manchester band Pale Waves at the O2 Academy Sheffield for the last night of their UK and Ireland tour. Led by frontwoman Heather Baron-Gracie, the rock band consists of three other members; Ciara Doran, Hugo Silvani and Charlie Wood. Claiming “Sheffield never disappoints,”
Liberty Belle •

REVIEW: This Is Going To Hurt (2022)

If you are looking to watch a series that will have you laughing harder than ever one minute, then crying with a water flow harder than Niagara falls the next, then This Is Going To Hurt is the one for you. Many shows the BBC churn out are often mediocre, in my opinion. They tell similar stories and usually focus on true crime or morbid themes. Truth be told, I'd had my fair share of starting BBC series and giving up after one or two episodes. That was until this gem came along, and I was insta
BBC News •

Injection spiking: Sheffield city centre police patrols increased

The victims were all taken to hospital after being injected on nights out last weekend, South Yorkshire Police said. He said the force recognised the public concern over spiking incidents but admitted the advent of needle use was new. "I don't know what the motive is, all I would say is it doesn't appear to be sexual, but I am keeping an open mind as to why people are doing this," he added. Where did it happen? Ms Wizyszcz, from Claim Back West Street, said the group had been working with ag

Campaigners launch bid to ‘Claim Back West Street’ after spate of drink spiking in Sheffield

'Claim Back West Street' is a campaign launched by five students at the University of Sheffield and is rapidly gaining momentum. Hannah Youds, one of the campaigners, said they have set an eight-week deadline to fulfil their goals, which include creating safe areas in West Street bars, pushing hard for all West Street establishments to implement anti-spiking measures, and bringing Street Angels to Sheffield. Street Angels are people who keep the community secure by patrolling a central locatio
Forge Press •

Sheffield anti-spiking campaign achieves aims just 5 weeks after launching.

Claim Back West Street (CBWT), a safer-streets campaign founded by the Steel City Courier, has achieved all three of their aims only five weeks after the campaign was launched. The campaign was launched on the 15th October and pledged to meet these aims over an eight week period, however these have been achieved in just five. The campaign began in response to a surge in alleged spikings at nightclubs in Sheffield, including The Foundry at the University of Sheffield’s Students Union. In respo
University of Sheffield •

Claim Back West Street wins £5k to help make nights out safer for students

‘With the support we have received so far, we have planted the seed for claiming back West Street’ Claim Back West Street, a campaign launched by five students at Sheffield University to tackle drink spiking cases in the city, has achieved its goal to introduce greater safety measures against spiking in bars on West Street. Over the last month, the campaign group has gained support from local MPs, South Yorkshire Police, bars and organisations around Sheffield and on Friday they announced its

Local group organise fundraiser music festival in memory of 'close friend'

The music festival, taking place in Network on November 12, is in memory of their close friend Sam “Sponge” Fisher, who took his own life just over a week ago. Sam Fisher, who was 29-years-old, taught in Australia and took his life due to mental health issues. Kieran O’Brien, 32, is part of the group raising the money to get Sam’s body home to his parents. He said: “We are a large group who follow the football and music together. Sam was a teacher.” “We have had the Walking Is Brilliant chari
Steel City Courier •

SHEFFIELD'S NIGHTLINE TAKES EVENTS TO 'NEXT LEVEL' FOR THEIR AWARENESS WEEK

Nightline Awareness Week starts this Monday, 15 November, with a wide range of events taking place over the course of 7 days. The Nightline Association is a national setup, acting as a confidential listening service operated by trained student volunteers, operating from 8pm to 8am every night during the semesters. Becky Mayne, 22, who is the Public Face of Nightline, said: “Next week will be the biggest Nightline Awareness Week we’ve ever done and this year, we’ve taken our events to the next
Steel City Courier •

SHEFFIELD CHARITY APPEAL FOR DONATIONS AS CHRISTMAS APPROACHES

HARC, Homeless and Rootless at Christmas, are appealing for more socks and underwear to be donated this year ahead of the Christmas period. The charity has provided a safe and warm day shelter at Christmas for over thirty years, offering free meals, a warm environment, company and essential clothing. Jenny Bianco, Head of Social Media and Marketing for HARC, said: “We all know that Christmas can be a lonely time for many, particularly if you’re homeless or without family support. “On average,
Steel City Courier •

PLANS TO MAKE HISTORIC LEAH'S YARD A SOCIAL HUB APPROVED TODAY

Heart of the City have today announced that plans to create a social hub in Leah’s Yard for local independent businesses and retailers has been approved. This move forms part of their £470m long-term regeneration project that first started in 2004, having made vast improvements already to Tudor Square, Peace Gardens and the Millennium Galleries. Andrew Davison, Project Director at Queensberry, said: “Planning approval is an important milestone. We would like to thank everyone involved in the s
Steel City Courier •

SHEFFIELD VENUE OFFERS FREE ENTRY TO NHS STAFF THROUGHOUT NOVEMBER

Sheffield club, The Leadmill, have announced they are giving all NHS staff free entry to club nights across November. The club shared on social media that this decision is a way of saying thanks for all the incredible work NHS staff have done throughout the pandemic. Liam Walton, Marketing Manager at The Leadmill, said: “Offering free entry to our club nights for NHS Staff and care workers is just one of the ways we feel we can help to give back to these wonderful people who work tirelessly ag
Steel City Courier •

SHEFFIELD STYLIST CREATES FASHION COLLECTION WITH ALL PROFITS GOING TO CHARITY

A Sheffield-born Fashion Stylist has been promoting her ‘It’s a Sheffield Thing’ collection on social media this week, with 100% of profits going to charity. Charlie Hawley, 40, is the Founder of Eye for Style Events, the business hosting this collection. Throughout November, the stylist is donating 100% of profits made from the ‘It’s a Sheffield Thing’ collection to Cavendish Cancer Care, a local cancer charity. She said: “I started Eye for Style a few years ago. We are a not for profit fund
Steel City Courier •

SOUTH YORKSHIRE POLICE ANNOUNCE INVESTIGATION INTO SPIKING INCIDENTS

South Yorkshire Police have today announced the launch of investigations into three reports of spiking from over the Halloween weekend in Sheffield. Two of these reports were made on 30 October, while the other was made in the early hours of 1 November. In a statement from South Yorkshire Police, they say officers are working closely with local pubs, bars and clubs to ensure security measures are in place to help prevent these crimes from happening. While the police force are not ruling anyth
Steel City Courier •

LOCAL GROUP ORGANISE FUNDRAISER MUSIC FESTIVAL IN MEMORY OF 'CLOSE FRIEND'

A group of friends from the local area are pushing for more tickets to be sold for Sponge Fest, a fundraiser music festival to be held in Sheffield. The event, taking place in Network on 12 November, is in memory of their close friend Sam “Sponge” Fisher, who took his own life during a Covid-19 lockdown last year. Fisher, who was 29-years-old, taught in Australia and took his life due to mental health issues. Kieran O’Brien, 32, is part of the group raising the money to get Sam home to his pa
YorkshireLive •

Rise in West Street spikings and stabbings as students say it's unsafe

Concerned students are campaigning for increased safety measures on a popular road said to have become "like the Zante strip". #Claimbackweststreet was launched by five friends who say many people no longer feel safe on the street, which is a "hub" for students in Sheffield. It comes after a reported rise in drink spiking incidents in the city centre and a stabbing on West Street in September. For more Sheffield news, click here One of the organisers, Charlotte Langford, 20, said: "More than
YorkshireLive •

Rise in West Street spikings and stabbings as students say it's unsafe

Concerned students are campaigning for increased safety measures on a popular road said to have become "like the Zante strip". #Claimbackweststreet was launched by five friends who say many people no longer feel safe on the street, which is a "hub" for students in Sheffield. It comes after a reported rise in drink spiking incidents in the city centre and a stabbing on West Street in September. For more Sheffield news, click here One of the organisers, Charlotte Langford, 20, said: "More than

Campaigners launch bid to ‘Claim Back West Street’ after spate of drink spiking in Sheffield

'Claim Back West Street' is a campaign launched by five students at the University of Sheffield and is rapidly gaining momentum. Hannah Youds, one of the campaigners, said they have set an eight-week deadline to fulfil their goals, which include creating safe areas in West Street bars, pushing hard for all West Street establishments to implement anti-spiking measures, and bringing Street Angels to Sheffield. Street Angels are people who keep the community secure by patrolling a central locatio
BBC News •

Drink spiking: Students want better safety on Sheffield's West Street

She said: "It's frightening. There's a general feeling of being unsafe and we want to make our voices heard." Ms Youds, a University of Sheffield student, said the apparent rise in spiking and women feeling vulnerable had prompted her and four friends to set up the campaign, #claimbackweststreet. "As we've been out speaking to people about how they feel, the feedback has been that West Street is notorious as a place that students don't feel safe," she said. The third year journalism student s
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